Dear Tesco, your books are expensive
Dear Tesco, I do like you. Really. Your products are invariably cheaper than I can find at most other places. I am a methodical, crazy gadget freak, and I find your gadget pricing impressive. I don’t always find what I want, but you often have the items I finally pick as the best value for money, and at very low prices. But. Your books are expensive. Of Amazon’s bestsellers, just 2 out of the 100 books are cheaper on your site. And this is apart from the fact that I’d get free delivery from Amazon on 37 of those books (over £5), while you’d give me free delivery on 5 (over £15). ...