BMW films – short films, ads for BMW, which are available only on BMWfilms.com. Great stuff for car chase lovers. Pretty good logic too, since the people who’d buy a BMW could afford a high-speed Internet connection.
BMW films
I recommend checking out the short films at BMWfilms.com. They feature high-quality car chases and serve as a smart marketing play targeting consumers who have the high-speed internet access necessary to stream them.