PC iTunes downloads
PC iTunes hits 1 million downloads. Apple also announced a promotion with PepsiCo Inc. starting in February in which 100 million winning bottle caps on certain Pepsi drinks grant the winner a free song. When I read that, I said, “That’s 99 million dollars!” Then I said, “No, it costs just the royalty… which may be a fixed cost anyway.” Then I figured, “Lots of people will buy Pepsi. Maybe Pepsi paid Apple for it.” Smart move, Jobs.