Starbucks economics. Why Starbucks has a better, cheaper coffee that it keeps a secret.
Comments
Dhar11 Jan 2006 10:28 am:
This was so damn interesting!
ritzkini12 Jan 2006 6:14 am:
“The more market power firms have, the less attractive they make the cheaper products.” I can think of N Marketeers in India doing this !
Madhu13 Jan 2006 11:10 am:
Interesting to compare this with the Bottom of the Pyramid concept of CKP.
Comments